Siân McGinnes – Marketing Assistant
Hi, I’m Siân McGinnes, Marketing Assistant at Leicestershire Garden Design Company. As a Marketing Assistant, my main responsibilities are to: design, source & distribute the monthly magazine, control & maintain the social media platforms, create marketing campaigns & strategies, liaising with agencies, write blogs, update the website, produce weekly reports, design offline advertising & In-house branding.
I graduated BCU University in July 2017 with a Second Class: Division One degree in Fashion Business and Promotion. I was extremely honoured to be runner up for the ‘Bonmarché Fashion for All’ award at LGFW (London Graduate Fashion Week) on behalf of the work I produced for my final major project. This work was featured in LGFW magazine also. Whilst at university I worked part-time within the management sector of two fast fashion, high-street retailers.
After my degree, I Joined Leicestershire Garden Design Company in search for the first step in a career of Digital Marketing. At my first interview the team was welcoming and there was a really good vibe amongst the office; the passion Barry expressed to me about his company was refreshing to hear. You could tell on initial contact that LGDCo aimed at achieving above and beyond the norm. This is when I knew I had to be a part of this business. The attention to detail in every aspect was revitalising to me.
Since joining LGD in June 2017 the skills I have learnt at BCU University have come into play from the very first week. Coming from a larger corporation before-hand, LGDCo has really opened my eyes as to how rewarding working for a smaller business can be. I am honoured to work for such a forward-thinking company. This is just a taster and I’m really excited for what’s to come.